The Different Types' Of Affiliate Marketing

Marketing items with your affiliate code embedded in the hyperlink has been about for a decade or more, but it is even more common now than ever before. The idea, in a nut shell for those who are not already aware, is that the distributor of the item supplies the marketer with a link to a product and within that link is a unique reference code which indicates the marketer.

If your link is clicked and a transaction is completed, then you get paid.

With all the millions of new Interneters coming on line every week, there is guaranteed to be some that is seeking to make some income on the side. And why not?

So, how can you go about making money from affiliate marketing? Well, there are a number of different models of affiliate marketing and it would be wise if you acquaint yourself with them first.


When you have heard of the different types of affiliate marketing below, you will be in a better place to work out which one is perfect for you and your website or style.

Pay Per Click (PPC) is popular with merchants and affiliates alike. This requires a lot of trust on behalf of both parties.

The distributor has to believe that the visits are genuine and the marketer has to believe that he will get remunerated for every click. Google's Adsense is a great illustration of PPC.

Pay Per Performance (PPF) is more well-liked by distributors than marketers, because they do not get rewarded unless a precise action is taken by the visitor. There are essentially two distinctive varieties of PPF:

Pay Per Sale (PPS), ie the marketer does not get rewarded unless the merchant sells something and

Pay Per Lead (PPL) where you do not get paid unless your visitor gives over his email address

These are the most common types of advertising favoured by those paying, because they only pay for what they get, but they are least well-liked by marketers because the marketer can finish up doing a great deal of work for no money.

Then there are variations built into these basic forms of affiliate marketing.

Multi-Tier Affiliate Marketing is where you, the marketer, the first affiliate in your line or sales team can make sales, as above, but if you enlist others to do the same, they will be placed in your 'downline' and you will get a percentage of every sale that they conclude too.

This can go many levels deep, but the percentage you earn will reduce also. It is a great incentive to the beginner, but these schemes are typically very difficult to make work.

Recurring Payment Schemes normally involve subscriptions, but they can also relate to sales concluded by your previous customers months or years later. This is no more than fair as you obtained the client anyway. In fact, the system depends on cookies.

When your customer makes the first purchase a cookie with your ID will be placed on his computer. If he returns, the distributor will look for the cookie to see if the sale should ascribed to anyone.

So far so good, but what if the person has erased his cookies, like I do every day?See More

Posted in: internet, SEO, webmaster